Student Ad Campaigns

Students had to create a billboard, point-of-purchase poster, and a magazine ad for their product and sell to a previously untapped market.

Each of the compositions has a particular purpose in the campaign and must achieve their goals by different methods.   Thus the billboard will
read very quickly as you pass at 65 mph, the point-of-purchase poster has to read from across the room and remain uncomplicated, and the
magazine ad must have a paragraph of text selling the product.

Sizes:  Billboard 9.5 inches bt 4.75 inches @ 300 pxi /  POP is 6.5 inches by 8 inches @ 300 pxi (proportions can be reversed) / magazine ad is 6.6"
             by 8" @ 300 pxi

In this instance only students may use real Product Shots from the internet.  (They usually have to change what they get from the internet.)